Buy Now, Pay Later available in-person
Buy Now, Pay Later available for $50-$4,000 bookings. Get approved before your appointment. Sign up

ABOUT US

At THEORY Aesthetic, science, ritual and artistry co-exist -each serving its own purpose, each informing the other. Specializing in bespoke brow design and elevated facials, THEORY Aesthetic is available in-studio in downtown Riverhead and by private concierge across the North Fork, the Hamptons, and Montauk. Led by NYS licensed esthetician Juliana Marcucci, every experience is unhurried, deeply considered and entirely your own. THEORY Aesthetic is located in the heart of downtown Riverhead at 21 West 2nd Street, Suite 8, Riverhead, NY 11901. To contact, please text or call (631)-353-0375 or email hello@theoryaesthetic.com.

CANCELLATION POLICY

I charge a 50% cancellation fee for cancellations within 24 hours of the scheduled appointment, late reschedules within 24 hours of the appointment and no shows.

  • CUSTOM FACIAL

  • BROW LAMINATION

  • KERATIN LASH LIFT

  • BROW WAX & HYBRID TINT

  • BROW THREAD & HYBRID TINT

  • BROW HYBRID TINT/STAIN

  • BROW WAX & SHAPE

  • BROW THREAD & SHAPE

  • LASH TINT

  • LIP WAX

  • LIP THREAD

  • CHIN WAX

  • CHIN THREAD

  • CHEEK WAX

  • CHEEK THREAD

  • SIDEBURN WAX

  • SIDEBURN THREAD

  • BROW TRIM

  • FACE REALITY ACNE PEEL

  • CUSTOM CHEMICAL PEEL